Media relations are integral to an effective public affairs consultancy.
    JMC Partners researches carefully with a view to clear communication which promotes accurate coverage.

In some quarters, the media has a reputation for distorting and sensationalising the information it is given.
    JMC Partners works to establish a rapport with key journalists based on mutual respect and trust.

Choosing the right time to engage the media on sensitive issues requires careful judgement.
    JMC Partners liaises closely with clients to assess the status of issues. This enables timely and effective communication.

"Medical stories need careful handling and we have been delighted by the quality and quantity of coverage. We see JMC as a partner in positioning the business with key stakeholders. "      Global Marketing Director, Orthopaedics